Hello 2026
As we step into 2026, I thought it was the perfect time to pause, say a fresh hello, and properly introduce myself for anyone new who’s found their way here recently.
I’m the Founder and Managing Director of Brand Building Co., a strategic PR consultancy I set up in 2020 after more than 20 years working in consumer PR. Over the course of my career, I’ve had the privilege of shaping media strategies for some of the UK’s most recognisable, legacy and fast-growing brands — helping them build credibility, stay relevant, and create log-lasting consumer demand.
At Brand Building Co., I work closely with retailers and consumer brands to deliver results-led PR that goes beyond coverage for coverage’s sake. My focus is on building authority, strengthening reputation, and connecting brands with their audiences in a way that drives real commercial impact. I work hands-on with my clients, and where needed, collaborate with a trusted network of brilliant PR specialists to ensure every campaign gets the expertise it deserves.
Over the years, I’ve supported brands including Birchbox, The Fragrance Shop, Furniture Village, Palmer’s Cocoa Butter, Ember Technologies, ACAI Outdoorwear, Feather & Black, and many more. My experience spans product launches, retail openings, seasonal campaigns and always-on PR — keeping brands front of mind with both the media and consumers.
Alongside Brand Building Co., I also run PR Coach Co., where I support freelance PRs and brand founders to level up their PR skills, gain confidence in their strategy, and learn how to create organic demand for their businesses. I regularly speak at industry events, podcasts and panels, sharing practical insight into building advocacy, visibility and long-term brand momentum.
As for 2026, my focus is on:
Working with ambitious, values-led consumer brands
Delivering high-touch, strategic PR that drives meaningful results
Continuing to build community and confidence within the PR and founder space
If you’re a like-minded business, brand or platform — for yourself or for your clients — I’d love to connect. Rachel@brandbuildingco.uk
Here’s to a positive, purposeful 2026 ✨

